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Paint Goes Digital

Since when did choosing the perfect paint color become an online process? Since having a child. Getting around town isn’t as easy as it used to be. Quick trips to Home Depot for our renovation projects became scheduled around nap time, mood and feeding schedules like everything else. So you can only imagine what it’s like picking paint colors these days with an antsy toddler.

Narrowing down that perfect paint color is now made easy with Behr. With the recent enhancements to Behr.com, online shopping for paint is just like stepping up to the kiosk in a retail environment. Behr offers access to a virtual color center to browse color cards, color families, stripe cards and product brochures. As you navigate through the site and a room color catches your fancy, just save it to your workbook or purchase a sample. Need to know when to use Egg Shell or Satin? Behr’s “Sheen Selector” is the first-of-its-kind interactive tool that lets you see the reflective value of different sheens.

Behr also offers a rich “Inspiration Gallery” with wide-format, magazine-quality images. Their gallery is top notch, with one exception in my opinion: Where are all the kid rooms? I guess we will leave that up to you and Project Nursery.

BEHR PAINT COLORS | Materials Find

Monday 25th of July 2011

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