Celebrating Ju-Ju-Be's 10th Anniversary!

Ju-Ju-Be has come to be a trusted name in the baby world. For ten years now, their loyal customers have been enjoying their reliable diaper bags known for their signature style. To celebrate their 10th anniversary, Ju-Ju-Be is bringing back the print that started it all—Perky Perennials. The updated 2015 version of the print has dialed up the vibrancy with even bolder colors. The lively print provides a cheerful punch of color and pattern in your mommy arsenal.

I don’t know about you, but after carefully researching and selecting all the gear for my first baby, it was a relief to do a little shopping for me! Picking out your diaper bag is a chance to reflect your own taste and style. Your baby isn’t going to care about your diaper bag, so let it be something you love—make it a gift to yourself, the new mama. So moms—yes, even those of baby boys—there’s no reason you can’t rock a pretty floral print like Perky Perennials if it makes you happy.

Ju-Ju-Be’s longstanding philosophy has been that form and function should go hand in hand (we couldn’t agree more!), and while you can always count on cute prints and stylish looks with their bags, you can also depend on the thought they put into making their bags functional and easy to use. You’ll enjoy lots of pockets—including insulated bottle pockets—and memory foam in the straps and baby changing pad for extra comfort. And get this, not only are the bags stain repellant, they’re machine washable!

We love Ju-Ju-Be’s bags so much we stock a selection of their styles in The Project Nursery Shop.

What’s also super exciting about Ju-Ju-Be’s 10th Anniversary Celebration is that they are partnering with other great brands in the baby biz throughout the year. You can look forward to seeing the Perky Perennials print on products from Zoli, Itzy Ritzy, Kanga Care and Bebe Au Lait launching this spring. We can’t wait to see!