Who We Are
After the birth of their first children, interior design enthusiasts Melisa Fluhr and Pam Ginocchio set out to help parents find the vision, tools, and products for all their baby nursery and kid-friendly decorating projects. Since then, Project Nursery has grown to attract a highly connected, design-conscious community in the millions—reaching more than 1.5 million millennial parents, design professionals, bloggers and leading brands around the world each and every month.
Why Project Nursery?
With expert and member-generated content updated multiple times a day, we help you get inspired and stay informed through videos, articles and social media. We’re especially good at helping tackle DIY projects, pooling insider advice from design experts and sneaking peeks behind the doors of the latest celebrity nurseries.
Beyond the Project
In addition to our robust content and community, we offer direct access to a specially curated selection of the most coveted nursery design and décor products through The Project Nursery Shop. We take great pride in partnering with the best brands to offer exciting and exclusive product collaborations.
The Project Nursery brand now includes various licensed products such as our exciting new line of nursery electronics, including the Project Nursery Baby Monitor and Sight & Sound Projector (a Techlicious Best of CES Award-winning joint venture with VOXX International), available at Giggle, Babies R Us, Buy Buy Baby and Amazon.
And we continue to grow with your family. Project Junior, our sibling platform, addresses the next design stage and caters to a generation that’s not only growing in numbers, but also aging up in style and function.
From being heralded by Parents Magazine as “experts in all things related to baby’s room” to earning the coveted title of “Style Gurus” from home décor giant Serena & Lily, Project Nursery is frequently recognized in the news and by industry peers. Our media contributions and credits include People.com, HGTV, StrollerTraffic, PopSugar, The Wall Street Journal, Fit Pregnancy, The Bump, Working Mother, Parenting, BabyCenter, CBS, Better TV, and numerous others. We also consistently garner top industry awards, with Working Mother’s “25 Best of the Net” (2015), Babble.com’s “Top 50’s” (2010-2012), TheBump.com’s “Best Design Blog” (2009) and Cribsie Awards finalist (2011) among our many honors and accolades.